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Ten Ways To Promote Your Site And Increase Traffic
19/10/2008 · Kategori: Internet
Website promotion is a vital area in internet marketing that you should learn to master immediately. Your website is your HQ on the web, and as such, should be made prominent at the soonest possible time. The more people who would know about your website, the more visitors you would have.
Increased web site traffic would mean more potential sales and an expanded customer base. Here are ten useful ways to increase the volume of traffic of your site:
1. Get Your Own Domain Name.
People will never forget catchy domain names. Getting your own domain name will provide familiarity and recall. Be sure to choose a short and easy to remember domain name that is appropriate to your business.
2. Upload New, Original and Useful Content.
Blatant ads such as banners and pop-ups only irritate visitors. Give them information they can't find anywhere else, and give it to them for free. Always think benefits when posting a new article or feature. Thinking of ways to get your visitor what they want will establish respect and more importantly trust.
3. Submit Your Site to Search Engines.
Search engines bring more than 75% of traffic to most web sites. Search engine submissions means serious work. This involves search engine positioning and meta tag placements. It doesn’t end there because you need to test this with a number of search engine tools. This process involves constant monitoring of website competitors, and continuous
editing of pages.
4. Pay For Top Spots.
The best way to get website traffic without trying too hard would be through paid advertisements. These advertisements would be posted on prime locations or banners of websites. Popular websites like leading newspapers and search engines would provide immediate recognition and visibility to their customers. Of course this entails some substantial
advertising budget, but it is a good recourse for those who could afford it.
5. Form an Online Community.
An online community can be a message board, email groups, discussion list, and even a chat forum. Actively participate in these on-line groups by posting answers to other people’s questions and post appropriate information. Be visible and include your signature at the end of your postings. Maximize these special interest groups because people in online
communities get involved easily and are ready to communicate with others.
6. Start Your Own Mailing List.
It is the best way to keep in touch with your prospects and your customers. This is the best way to build the credibility needed to close a sale to your target market.
7. Start an E-Zine for Your Website.
An E-zine is an extension of your site, but this will highlight new information and features of your site. People will be reminded of your website as they read each issue. If they find they issue interesting or worth sharing, they can easily and instantly pass this on to the people within their network.
8. Submit Articles.
Write your own article and submit it to e-zines, websites and magazines that accept article submissions. Be sure to include your business and contact information and website address in the resource box.
9. Exchange Ads.
Create ads that will promote your business and website. Submit this to e-zines or other websites in exchange for free ad space in your own electronic publication. Your presence to other site or publications is very important in getting the increased traffic that you want. This is usually
facilitated with either simple links or flashy banners.
10. Update Your Website.
Your website should always be up and running. It is to your advantage if you maintain your website with new articles and updated features. Maintain a clean layout and check for broken links, images and pages. If they always find what they want and need, they will surely be coming back each time. Additionally, search engine spiders love a site with
changing content!
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How to save money on the Adwords network
19/10/2008 · Kategori: Internet
How to save money on the Adwords network
Over the years I have had many accounts with Adwords, spending a small fortune with the Adwords service. So naturally I have picked up many cost saving tricks. I am aware that most people feel Adwords costs too much and delivers little results, this is completely untrue. Adwords is a service that is here to help us, so I have written this article to help web developers make the most out of the service.
1) Set your currency,
First and foremost, select the currency of which you locally trade in. You may think its wise to start your Adwords account in USD, but if you do not live in the USA you may get a shock when you find how much you have been charged.
2) Use negative keywords,
You are using the Adwords service to generate website traffic, so obviously you want the right traffic to generate revenue. Start by using negative keywords for people whom you do not want to click on your advert, the best place to start is the keyword “free”. As I doubt you want to waste money on traffic that will not generate revenue.
3) Make a strict daily budget
Make sure you have set out a daily budget, Adwords generally advise a way out of proportion budget. After all most new Adwords customers have no idea how effective the advertising will be. Do not start off with a bang, your pocket will feel it.
Just as important as the budget, be careful with the CPC rate. I advise you to start with a low number, each click soon adds up very quickly. I actually found that by lowering my CPC rate by 50% I doubled my visitor count…
4) Check those clicks!
One of the most talked about problem with Adwords is, click fraud. There are two main types of click fraud: the first is when any one starts clicking away at your advertisements trying to waste your money. It is very hard to stop this kind of fraud, if you are a victim stop your ads and file a report to Google ASAP.
The second main issue is now that google allows Web Developers to earn money off their websites by placing ads (Adsense) .some Web Developers try to cheat the system by clicking on their ads as much as possible. The best way to stop this kind of fraud is check your page log, Adwords allow you to block out websites that you do
not want your advert to be placed on.
Adwords does not have many protections against Click fraud, although they do disable Adsense accounts who cheat. Google are very hesitant to refund the victims, if at all. Reports tell many organisations are actually suing Google to get their money back, so be careful.
In this article I have illustrated some of the most beneficial ways to save money when advertising with Adwords. My main advice to you is, do not go crazy with your spending. You may not see the results you are after, it does take a while to get to know Adwords. I have had many successful ad campaigns using the Adwords network. However I do advise to look around, with the ever growing popularity of MSN search you may actually find it much more affordable.
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Google - En Çok Aranan Kelimeler
19/10/2008 · Kategori: Internet
Geçen ay (Eylül) Google.com.tr ‘de en çok aranan kelimeler (sırasıyla);
1. gamze özçelik
2. ssk
3. meb
4. fenerbahçe
5. galatasaray6. milliyet
7. turkcell
8. rüya tabirleri
9. sibel kekilli
10. hürriyet
11. yonja
12. fal
13. sabah
14. burs
15. okey
Gündeme damgasını vuran konular herzaman için ‘en çok aranan’lar arasında olur, ve doğal olarakta Gamze Özçelik Eylül ayına damgasını vurmuş… Buradan şu sonuç çıkıyor, insanlar deli gibi Gamze’nin tecavüz görüntülerini bulmaya çabalamış…
Ayrıca futbol herzaman için popüler olduğuna göre, ilk beş aramada futbol takımlarının isimlerini görmek pek şaşırtıcı değil. Yalnız üç büyükler arasından iki takımın ilk beş sırada yer almasına rağmen Beşiktaşın ilk onbeş arasında olmaması ilginç.
Ağustos İstatislikleri ise şöyle;
1. ösym
2. galatasaray
3. ssk
4. osym
5. turkcell6. fenerbahçe
7. milliyet
8. rüya tabirleri
9. güzel sözler
10. kpss
11. diyanet
12. fanatic
13. hürriyet
14. paris hilton
15. okey
Ağustos ayında ise sınav sonuçlarının açıklandığı dönem olduğu için ÖSYM en çok aranan kelime olmuş.
Her iki ayda da ortak olanlar ise, futbol takımları, gazete isimleri, “okey”, “turkcell” ve “rüya tabirleri” kelimeleri.
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